Rwandese YEGO Global, a ride-sharing mobility platform has entered the Kenyan market under the local subsidiary YEGO Mobility Kenya Limited.
The firm seeks to provide drivers with better terms as well as reasonable fares for passengers, giving them 12 per cent commission per trip.
YEGO Global CEO and Founder Karanvir Singh said the firm has invested heavily in Kenya’s mobility sector through in-depth research to ensure they satisfy both the driver’s and customer’s needs.
“It is a very proud moment for YEGO Mobility to be the 1st licensed app by NTSA in Kenya,”
“We are providing a customized solution for Kenya, one that has been purpose built to free the driver community from the digital slavery of the Gig economy,” Singh said.
“It has been a long journey, from understanding the challenges faced by both Drivers and Passengers to incorporating not just a solution, but a company that’s foundation is built on a double-bottom line – we are impact first and profit second,”
“Unlike other players who made lofty promises they did not keep, as already demonstrated, we are serious about our commitments!”
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Over 5,000 drivers have joined YEGO, and more are expected to onboard with such advantages as a savings and credit cooperative (SACCO) that is currently being set up.
YEGO has committed its 10 per cent dividend payout to SACCO.
Prevailing fuel prices and traffic situations will determine trip fares.
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