Narok Collects Sh1.8b Revenue in Half Year Tourism Recovery

Narok County is said to have raised sh1.8 billion, which is 73.6% of its annual own source revenue (OSR) within the last six months to December from tourism.

The target for the 2022-23 year was Sh2.4 billion which means the county is set to achieve its annual goal with only 26.4 percent remaining.

The growth came at a time when the region experienced high tourist arrivals at the Maasai Mara National Reserve.

One of the biggest attractions is the wildebeest migration that happens between July and November.

The tourism industry generates massive amounts of revenue, especially in counties with major tourist attractions.

Nyeri also collected Sh413.3 million, or 51.7 percent, followed by Samburu with Sh112.2 million, or 46.7 percent.

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Samburu boosts sites such as Samburu National Reserve and Sera Rhino Sanctuary, Nyeri boosts Aberdare National Park, among others.

“Analysis of own-source revenue as a proportion of the annual revenue target indicated that Narok, Nyeri and Samburu counties achieved the highest percentage at 73.6 per cent, 51.7 per cent and 46.7 per cent respectively,” the County Government Budget Implementation Review Report for the First Half of FY 2022/23 February 2023 shows.

Nyamira collected the least amount in proportion to annual collection at Sh22.6 million, or 8.5 percent, followed by Nakuru at Sh210.2 million, or 9.2 percent, and Kajiado at Sh139.5 million, or 9.3 percent.

“Conversely, counties with the lowest proportion of own source revenue against targets were Kajiado at 9.3 per cent, Nakuru at 9.2 per cent and Nyamira at 8.5 per cent of the annual target.”

During the six months period, counties generated a total of Sh13.11 billion from their OSR, which was 22.5 percent of the annual target of Sh58.34 billion.