Azam Media Limited, a subsidiary of the Bakhresa Group, a Tanzanian industrial conglomerate, owns Azam TV.
The Bakhresa Group was founded by Said Salim Awadh Bakhresa, a prominent billionaire businessman who serves as its chairman.
Azam Media Limited operates Azam TV from Dar es Salaam, delivering pay-TV services across East Africa, including Kenya.
Azam TV Company Background and History
Said Salim Awadh Bakhresa started the Bakhresa Group in the 1970s with a small restaurant named AZAM in Dar es Salaam, Tanzania, after dropping out of school at the age of 14 to sell potato mix.
In 1983, he established Said Salim Bakhresa & Co. Ltd. (SSB), the flagship firm, focusing on food processing amid Tanzania’s privatisation of mills for wheat, rice, and maize.
The group expanded rapidly into milling and beverages, such as Uhai water, in 1998, and into operations across East Africa.
Azam Media Limited, owner of Azam TV, launched in 2013 as the group’s media arm, providing pay-TV via DTH, DTT, and OTT platforms from Dar es Salaam.
It grew to serve Kenya, Tanzania, Uganda, and beyond, leveraging Bakhresa’s logistics and food infrastructure.
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Today, the conglomerate employs over 8,000 people and generates $800 million in turnover, spanning agro-processing, transport, and entertainment.
Key Shareholders and Family Involvement
Azam Media Limited, owner of Azam TV, is majority-owned by Said Salim Bakhresa & Co. Ltd., which holds 80% of the shares, and is the flagship of the Bakhresa Group.
Each of Said Salim Awadh Bakhresa’s four sons, Yusuf, Abubakar, Omar, and Mohammed, holds 5% individually.
Yusuf Said Salim Bakhresa serves as Managing Director of Azam Media Limited, directing daily operations.
His brothers hold executive roles across Bakhresa Group entities, including logistics, milling, and food products, while all sit on the group board.
Operational Details
Azam Media Limited operates from Plot No. 46/4, Nyerere Road, Ilala, Dar es Salaam, Tanzania, serving as the hub for its broadcast and production activities.
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The company employs 501-1,000 staff focused on content creation, sales, marketing, and technical infrastructure.
Azam TV delivers content via Direct-to-Home (DTH) satellite, Digital Terrestrial Television (DTT), and Over-the-Top (OTT) platforms, including the AzamTV Max app, accessible across Sub-Saharan Africa and globally.
It offers a wide range of content and programs, including Swahili and English entertainment, sports such as live football, kids’ programs, series, movies, and news bulletins produced in HD studios.
As the production arm of Bakhresa Group’s media division, Azam Media creates local content in-house using advanced facilities licensed by the Tanzania Communications Regulatory Authority (TCRA).
It also acquires international broadcasting rights while managing sales strategies, customer acquisition, and market analysis for East African expansion.
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