Salute iWorld has introduced the iPhone 18 Pro and iPhone 18 Pro Max to the Kenyan market, expanding its premium smartphone range and offering customers flexible payment arrangements.
The company announced the launch in Nairobi on Thursday, November 12, highlighting new financing partnerships aimed at reducing the upfront cost of purchasing the devices.
The two smartphones come with upgraded storage options, high-resolution displays and Apple’s iOS 27 operating system.
The iPhone 18 Pro Max features a 6.9-inch-class display with a resolution of 1320 x 2868 pixels. It weighs 249 grammes and measures 8.8mm in thickness.
The iPhone 18 Pro, meanwhile, comes with a display resolution of 1206 x 2622 pixels, weighs 211 grammes and has the same 8.8mm thickness.
Both devices run iOS 27 and are supported up to iOS 27.2. They are available in three storage configurations: 256GB, 512GB and 2TB.
Neither model supports expandable storage through a memory card slot, making internal storage capacity an important consideration for buyers.
Salute iWorld Introduces iPhone 18 Pro and Pro Max in Kenya, Announces Flexible Payment Options
The launch comes as Salute iWorld continues to invest in its retail outlets and customer engagement strategy.
The company recently revamped its Capital Centre store in Nairobi and is planning further improvements to its Galleria Mall outlet.
The investments aim to create modern shopping environments where customers can explore products, experience new technology, and receive personalised assistance before making purchasing decisions.
Speaking about the company’s growth strategy, Salute iWorld Senior Business Manager Vincent Onyango said the introduction of the two iPhone models reflects its commitment to bringing the latest technology closer to Kenyan consumers.
“Our focus goes beyond introducing the latest devices into the market. We want to ensure customers have access to the right technology, an engaging retail experience and convenient ways to pay for the products they want. Our partnerships with financial institutions and other organisations are helping us achieve this,” Onyango said.
Banks Offering iPhone Payment Plans in Kenya
To address the affordability challenges associated with premium smartphones, Salute iWorld has established payment partnerships with several financial institutions.
The arrangements include KCB, Standard Chartered Bank’s Easy Payment Plan, Absa Buy Now, Lipa Pole Pole and NCBA Loop.
The company also operates an in-house payment plan.
Through the arrangements, customers can spread payments over an agreed period instead of paying the full purchase price upfront.
Salute iWorld is also pursuing partnerships with Savings and Credit Cooperative Organisations (Saccos), targeting members through tailored commercial arrangements and product-access programmes.
The company said the partnerships form part of its wider strategy to make premium technology more accessible while strengthening its relationship with customers.
Salute iWorld Expands Beyond Apple Retail
Beyond its Apple retail business, Salute iWorld has expanded into the distribution of major international brands, including JBL.
The distribution business is targeting six East African countries as the company seeks to strengthen its regional presence in the consumer electronics market.
Salute iWorld Managing Director Vivek Mehra said the company’s strategy focuses on expanding its retail presence, strengthening partnerships and diversifying its operations beyond traditional device retail.
“Our investment in retail experiences and partnerships reflects our long-term confidence in the East African technology market. We are building a business that brings together premium global brands, accessible purchasing options and customer experiences that meet the changing expectations of consumers,” Mehra said.
The company said its investments in physical stores, financing partnerships, and regional distribution aim to serve a wider consumer market while strengthening its position in Kenya’s competitive consumer electronics sector.
About Salute iWorld
Salute iWorld is a consumer technology retailer focused on bringing premium global technology brands to customers in Kenya.
Through its retail outlets, strategic partnerships and flexible payment solutions, the company seeks to improve access to technology and enhance the customer shopping experience.
Follow our WhatsApp Channel and X Account for real-time news updates, and subscribe to our YouTube Channel for in-depth interviews.
