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The Two Women Ruto Trusted to Implement the Hustler Fund Dream

The Hustler Fund was launched exactly one year ago following a nod from the Cabinet.

Jason NdunyubyJason Ndunyu
November 30, 2023
Reading Time: 4 mins read
The Two Women Ruto Trusted To Implement The Hustler Fund Dream

Photo collage of Hustler Fund Acting CEO and PS Susan Auma.PHOTO/Courtesy

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President William Ruto on Thursday, 30th November presided over a ceremony to mark the first anniversary of the Financial Inclusion Fund, popularly known as the Hustler Fund.

Notably, the fund, which was part of Kenya Kwanza’s signature pledge, was launched exactly one year ago following a nod from the Cabinet.

According to President Ruto, the Financial Inclusion Fund’s main aim was to cushion and mitigate financial shocks for the informal sector. 

The informal sector in the country accounts for more than 80% of the workforce and contributes over 33% of the Gross Domestic Product (GDP).

“The core objective of the fund is to offer holistic financial solutions targeting people at the bottom of the pyramid,” said President Ruto.

Two Ladies Driving The Hustler Fund As It Turns A Year Old
CS Chelugui with PS Auma Mang’eni (left) while addressing the media. PHOTO-Susan Auma

Notably, as the fund turns a year old, two women have been at the Inclusion fund’s driving seat.

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Ladies Driving the Fund

First, under the fund’s regulations, the Ksh50 billion kitty allocated was set to be managed by a board comprising of several members.

Among them would be the Principal Secretary of the State Department responsible for Micro, Small and Medium Enterprises (MSMEs) or a representative.


Also Read: Anne Amadi: Powerful Woman Who Swore in Uhuru, Ruto Bows Out


This meant that Susan Auma Mang’eni, the PS State Department of MSMES would be part of the board.

Following her appointment, Susan has been a driver of the financial inclusion fund.

Notably, Auma is a politician who vied and lost two elections, including the Busia Women Representative seat in 2022, after vying under the UDA ticket.

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However, PS Auma who has engaged in politics for over a decade was awarded by President Ruto for her loyalty.

She is a Bachelor of Political Science and Public Administration graduate from the University of Nairobi.

Additionally, she holds a Masters in Entrepreneurship Development.

Also, PS Susan Auma is an alumnus of the 2011 International Visitors Leadership Program (IVLP) a US State Department Exchange Program.

Furthermore, she is a network member of the Mandela Institute for Development Studies (MINDS), and the Women Democracy Network (WDN).

Hustler Fund CEO

In addition, part of the board also features the acting CEO of the hustler fund, Elizabeth N. Nkukuu.

Elizabeth Nkukuu  holds a Bachelor of Science in Actuarial Science from the University of Nairobi and is currently pursuing her Doctor of Philosophy (PHD) Degree in Business Administration (Finance) from the same institution.


Also Read: Kenyan Named 9th Most Powerful Black Person in the UK


Additionally, she holds a Master of Business Administration (MBA), also from the University of Nairobi.

Nkukuu has vast experience in the Financial Services sector with a key focus on Investment Management in the Pension and Personal Wealth Creation programs.

The Hustler fund CEO, who is passionate about wealth creation, has been working as a Financial Literacy training and Advisor. 

During the Hustler Fund anniversary ceremony, President Ruto announced that 1.2 million Kenyans who have saved Ksh 6,000 will receive an additional Ksh 3,000 in their accounts by December 1, 2023.

“7 million Kenyans were condemned in the CRB system we have repaired their credit (record) 2 million are active borrowers of the hustler fund,” added Ruto.

Latest data released by the government shows that out of the Sh50 billion offered, Sh39.5 billion has been disbursed from a total of 52 million transactions.

Two Ladies Driving The Hustler Fund As It Turns A Year Old
Hustler Fund CEO Elizabeth Nkukuu, CS Chelugui and PS Auma Mang’eni. PHOTO-Susan Auma
Tags: Elizabeth NkukuuHustlers FundPresident RutoSusan Auma
Jason Ndunyu

Jason Ndunyu

Jason Ndunyu is a Digital News Journalist, holding a Mass Communications degree from Maseno University. He combines a keen eye for detail with rigorous research and factchecking, producing content that is both accurate and compelling. Jason covers a wide range of topics, with a particular passion for the fast-paced and ever-evolving world of Sports, where he explores stories that inform, entertain, and engage audiences across digital platforms.

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